Katie Foskett

While watching the 1947 holiday classic “Miracle on 34th Street”, one scene in particular presented a chance to develop a retro type design. ‘Kris Kringle’ suggests to a mother visiting with her child in the Macy’s toy department to try Gimbel’s for a toy she couldn’t find at the store. The news of this behavior reaches Mr. Macy himself, who embraces the practice as a brilliant marketing strategy. A number of departments are then presented with reference books containing competitor ads, and the visual of the cover stating “R.H. Macy & Co. Shopping Guide for the Convenience of Our Customers” shows on screen. The thin, Art Deco sans serif monoline with a few serif-like hooks added onto some characters became the basis for Shopping Guide JNL, which is available in both regular and oblique versions.

Despite what some might say, you can’t just always go for that most ubiquitous font in the world, can you? Avion font family channels those cool modernist vibes yet brings something new to the table. With a slightly more rectangular approach and some clever detailing, Avion has a distinct look of its own, yet provokes a calming familiarity of neutrality and objectiveness. As goes without saying, it’s also equipped with a sensible amount of features that make it a true, versatile workhorse. Get on board.

Introducing Daimaru Modern Signature font, hand made with brushing. Beautiful for wedding card design, logotype, website header, fashion design and any more. Features : • Character Set A-Z • Numerals & Punctuations (OpenType Standard) • Accents (Multilingual characters) • Ligature

Snowby is a sweet and snowy display font with a magical feel. Each of its letters is covered in snow, making it the ideal font for any Winter-project!

Hi! Introducing a script font named Sweettooth. It's fully handcrafted and has a natural look. Also it has several ligatures to make it more authentic. Thank you and have a great day!

Truens is a vintage display typeface. It's an all uppercase serif font collection with a Script font that was inspired by the look and feel of old serifs. Truens features include badges, ornaments, catchwords, and Multiple Language Support. This fonts is very versatile, all the styles work well together and can look authentically vintage.

Boku is a brush font inspired by Suiboku-ga/Sumi-e paintings and Japanese calligraphy. This hand made font is a soft, charming, and a versatile brush font to add to your collection! In addition to a full alphabet, Boku comes with 10 unique Suiboku-ga inspired illustrations.